The introduction of DPDPA necessitates significant changes in the marketing strategies employed by entities relying on personalization and targeted advertisement.

The DPDP Act is not merely a regulatory hurdle but a catalyst for reimagining citizen-state trust in the digital age.

There is lack of clarity on data transfer that comes with proposed draft rules and it requires thorough consultation before implementation.

Author delves into India’s digital finance transformation and how DPDPA could lead the future of India's financial services.

With upscaling of cryptocurrency, the thin line between respecting one's privacy and breaching it willingly or unwillingly will vanish.

The successful implementation of NFIR policy is fundamental since it has potential to improve India’s credit landscape.